OMNIFAMOUS Brand Kit

Logos, colors, and rules for using the OMNIFAMOUS brand accurately and consistently

Naming

The product is called OMNIFAMOUS. In the wordmark it is set in full caps as OMNIFAMOUS, with the asterisk mark standing in for the second O. In running text, write it as "OMNIFAMOUS" with a single leading capital. Never write it as "OmniFamous", "Omni Famous", or "omnifamous" at the start of a sentence.

Use the name on its own. Do not append a category to it, so it is "OMNIFAMOUS", not "OMNIFAMOUS SEO" or "OMNIFAMOUS email marketing". Feature names are proper nouns and take a capital, for example the Content Calendar and the AI Visibility scan.

Wordmark

Recommended

The wordmark is the primary representation of the brand and the right choice for most placements. Pick the variant that gives you the most contrast: the black wordmark on light backgrounds, the white one on dark. The asterisk stays orange in both.

Wordmark (Black)

For light backgrounds

Wordmark (White)

For dark backgrounds

Mark

The asterisk is the standalone mark, lifted from the O in the wordmark. Use it where the full wordmark will not read: app icons, favicons, avatars, and other tight or square spaces. Prefer the SVG so it stays sharp at any size.

Asterisk Mark (SVG)

Vector, scales to any size

Asterisk Mark (PNG)

Raster, for tools without SVG support

Colors

The brand runs on one accent color and ink. Orange is the only accent, so it stays rare on purpose: use it for the asterisk, a primary call to action, and the occasional highlight, and let ink and white carry everything else. If a page has more than one orange element competing for attention, remove one.

OMNIFAMOUS Orange

#ff5500

Ink

#000000

White

#ffffff

Light Gray

#f5f5f5

One exception worth knowing: inside the product, primary buttons and interactive states use our product blue (#0070D7). Orange stays on the marketing surfaces and the logo. If you are building a dashboard screen, reach for the blue.

Brand Guidelines

Please follow these guidelines when using OMNIFAMOUS brand assets, so the brand stays consistent wherever it shows up.

Always maintain the original proportions and design of all logos and wordmarks
Do not alter, distort, or modify any brand assets without explicit permission
Ensure adequate white space around logos for clear visibility
Use high-resolution assets for all print and digital applications
Do not use brand assets in a way that suggests endorsement without permission
Keep the asterisk orange. Do not recolor it, and do not swap it for a typed asterisk character
Do not place the black wordmark on a dark background, or the white one on a light background. Use the variant that gives you real contrast

Need More Assets?

For additional assets or questions about using the OMNIFAMOUSbrand, please contact our team. We're here to help ensure your use of our brand meets our guidelines.